The latest addition to a network which spans over four other European countries, thelocal.no will start publishing English-language news and information about Norway in mid-October. The news website’s target audiences are expats in Norway, as well as people all over the world with an interest in the country.
“Norway is an attractive destination for expats, and exerts international influence out of all proportion to its size. It was therefore a natural next step for us to set up a news site there,” says Paul O’Mahony, editor of thelocal.no.
The Local Norway will publish the latest news from Norway, as well as feature articles, housing and job adverts targeted at foreigners in Norway. The site’s content is produced by native English-speaking journalists based in Norway, with long experience of the country.
Finding information in English is a key priority for expats everywhere. A recent study showed that the language barrier was considered the biggest challenge facing people relocating to a new country. Most of these expats use English both in their work and in their spare time.
“Norwegians speak excellent English, which means it takes expats a long time to master Norwegian. In the meantime, they still want to know what’s going on around them,” summarizes Paul Rapacioli, CEO for The Local.
“Expats read Financial Times and Monocle and watch CNN in order to satisfy their need for global news - we fill the gap for local news.”
The Local, which has its head office in Stockholm, successfully operates similar websites in Germany, Sweden, Switzerland and France. The Swedish site has been nominated for Daily Newspaper of the Year, in the Digital Media category in Sweden and is often cited by international press such as BBC, NPR, The Economist and Huffington Post.
For more information, please contact:
Paul Rapacioli, CEO, The Local: +46 73 657 1871 paul.rapacioli@thelocal.com
James Savage, Managing Editor, The Local: +46 708 593 346 james.savage@thelocal.com
Robin Reznik, Head of International Operations, The Local: +46 706 789 038 robin.reznik@thelocal.com
Paul O’Mahony, Chef Editor, thelocal.no: +46 702 766 115 paul.omahony@thelocal.com
The Local Europe AB was founded in Stockholm, in 2004. The news network which publishes national news in English has, besides its new website in Norway, websites in Sweden (thelocal.se), Germany (thelocal.de), France (thelocal.fr) and Switzerland (thelocal.ch). The websites have a combined readership of over two millions unique readers a month.
www.thelocal.no